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Recruiters Mentality
III. Friendship Borrowing: HGI’s Referral/Lead System (continued) Why Master the HGI Referral System?
The key to mastering the HGI Referral system is getting referrals from satisfied clients. Starting with the very first sale, here’s what one serious business person can do by using the referral system:
No. Sales
1
5 25 125 625
SECTION
I
No. Referrals* Close
(10 per Sale) (50-percent Ratio)
10 5
50 25 250 125 1,250 625 6,250 3,125
* Referrals from the client are more valuable to you than the commission on the sale.
IV. Professional Prospecting
Another way to build your business is by using the many powerful communication tools available through HGI:
• HGI online contact videos (https://www.vimeo.com/hgicrusade) or the Virtual Video Drop system in Aristotle See Step 2, The Approach/Contact (page 29)
• HGI's Personal Websites
See Section III, Director of Motivation (page 181)
• Approved prospecting scripts and letters
See Step 1, Prospecting (Harvesting Referrals, next page)
• Approved advertisements
See Section III, Director of Motivation (page 183)
V. Social Media
With the reach and effectiveness of Social Media ever increasing, HGI recognizes the tremendous benefit social media provides the company in helping to reach people with our message. HGI is embracing the latest in cutting edge social media marketing strategies, including demographic targeting, keyword marketing, lead generation as well as various training tools, and we are continually developing new strategies to utilize social networks to further expand our great mission.
In addition to Facebook, Twitter, Instagram and other various social networks, another valuable social media tool is a Google Hangout. A Google Hangout is a simple tool that allows you to interact with up to 10 people at a time through video and also allows you to share yourscreensootherscanseeyourpresentation. Forsophisticatedusers,youcanbroadcastyourHangoutliveonaYou-TubeChannel whereitcanbeviewedbythousands. OthertoolssuchasSkype,Zoom,Periscope,Blab.imandothersarebeingdevelopedregularly. Work with your team to use these tools to hold your virtual meetings. Check HGIUniversity.com for the latest online meeting and collaboration tools.
For training and educational purposes only. Not to be used with the public.
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Section I — RECRUITERS MENTALITY